Ideas For Small Business

Online Innovative Ideas for Small Business
When preferences are small business marketing customer and the rules change every day. While traditional methods of marketing such as billboards, magazine ads and television commercials are not effective to attract new customers, said business owners know that online marketing is more important than ever. Here are three creative ways to better utilize online marketing to expand its current customer base:
Create a Viral Video:
Many individuals and companies have found (sometimes to their surprise) that video download online can attract some national and even international attention. Therefore, it cannot hurt to at least try viral marketing video. This not only makes a commercial about their products and downloading on the Internet trying to identify something unique about your company and find a way to make a fun or interesting about it. A small business that has recently mastered the art of online video marketing is that of New York, the Mexican food company “Dos Toros.” The company has written and filmed their own version of the popular rap song “Walk It Out” in a video entitled “Guac It Out.” The song has already won not only the attention of new customers, but also interviews with news sources like Fox Business.
Become an Actual Personality on Twitter:
Despite what many people believe that online traders, the best way to use Twitter for your business is not simply trying to inform their own customers or potential customers and tell them what you are trying to sell. You want to try to give users a reason to keep track of your normal Twitter activity, which usually involves the publication of Tweets that are funny or informative on their own, or tweets that include links. Many Twitter users who feel that your diet is full of advertising still accounts quickly accused of trying to sell their products on Twitter. However, on the other hand, many potential customers are not aware of a company or otherwise have nothing to do with some companies still follow their Twitter account, because the quality of their tweets. Even this small step can lead to new customers and increased customer retention later.
Participate in Forums:
Although some Internet users believe them to be old-fashioned but online forums yet to attract a broad base of users worldwide. Best of all is a forum for almost every topic, from gardeners willing to share tips on planting flowers and mums who want to share information with other families, forums on the Internet for Internet users to share their interests. Without trying too hard to sell anything, can be a wise tactic to record Internet forum, even if just to see what potential customers are talking. Many of the forums, you can still add a signature where you can mention your business, or in some cases, a link to Your Site. Forums also provide a great way to add a personal touch for small businesses to interact with other users on a one-on-one, and engage in a conversation with them.
The most important lesson is to ensure that your online marketing efforts are not obvious effort to try to sell your products. Most people use the Internet at any given time is just people looking online for their own leisure. Try not to disturb this time with too many ads, participate in the activities of Internet users to participate with others and learn to fit in a mention of your company if applicable.
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Marketing Ideas For Small Business
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201 Great Ideas for Your Small Business – Jane Applegate – Paperback $16.29 201 Great Ideas for Your Small Business |
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101 Small Business Ideas for Under $5000 – Corey Sandler – Paperback $21.29 101 Small Business Ideas for Under $5000 |
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101 Small Business Ideas for Under $5000 $26.95 Cheap and easy ideas for starting a small business 101 Small Business Ideas for Under $5,000 offers practical, real-world advice for turning ideas and skills into a successful small business. The book presents great ideas for simple small businesses that readers can undertake either full-time or in their spare time and covers all the issues readers need to know -startup costs, legal issues, accounting, taxes, and everything else. Once readers decide what business is right for them, the authors provide sensible business plans for making it happen. They show wannabe entrepreneurs how to get started, find funding, and build a sales and marketing program. Legal, zoning, and insurance requirements are provided for each business idea, as well as advice on expanding the business-and the profits. Future business owners who don’t know where to start will find everything they need here. |
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201 Great Ideas for Your Small Business $22.95 Completely revised and updated edition of this very popular and successful small business book The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as “Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great Stuff!” In this completely updated third edition of 201 Great Ideas for Your Small Business, renowned small-business expert and consultant Jane Applegate shares new, powerful, creative, simple, and proven approaches for building a better small business. Details how business owners can use online marketing and social networking more effectively Offers timely strategies for thriving in challenging economic times Includes scores of real-life success stories and all-new interviews with small-business owners, experts, and VIP’s including Guy Kawasaki, Kay Koplovitz, and Michael Bloomberg It may be small, but your business is a big deal to you, your customers, and employees. 201 Great Ideas provides lively, practical strategies to help you manage, grow, and promote your business. |
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201 Great Ideas for Your Small Business By Applegate, Jane $26.7 Completely revised and updated edition of this very popular and successful small business book. The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as Brilliantly researched; Brilliantly written; A gem of priceless value on almost every page; Read; Inhale; Absorb; Great Stuff. In this completely updated third edition of 201 Great Ideas for Your Small Business, renowned smallbusiness expert and consultant Jane Applegate shares new, powerful, creative, simple, and proven approaches for building a better small business. Details how business owners can use online marketing and social networking more effectively. Offers timely strategies for thriving in challenging economic times. Includes scores of reallife success stories and allnew interviews with smallbusiness owners, experts, and VIPs including Guy Kawasaki, Kay Koplovitz, and Michael Bloomberg. It may be small, but your business is a big deal to you, your customers, and employees. 201 Great Ideas provides lively, practical strategies to help you manage, grow, and promote your business Author: Applegate, Jane Series Title: Bloomberg Publication Date: 2011/05/03 Number of Pages: 316 Binding Type: Paperback Language: English Depth: 1.00 Width: 6.00 Height: 9.00 |
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101 Small Business Ideas For Under $5,000 $14.96 This book is in New – Excellent condition |
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Small Is The New Big: And 183 Other Riffs Rants And Remarkable Business Ideas $18.99 More provocative business thinking from the bestselling author of Purple Cow and All Marketers Are Liars As one of today"s most influential business thinkers Seth Godin helps his army of fans stay focused stay connected and stay dissatisfied with the status quo the ordinary the boring. His books blog posts magazine articles and speeches have inspired countless entrepreneurs marketing people innovators and managers around the world. Now for the first time Godin has collected the most provocative short pieces from his pioneering blog-ranked #70 by Feedster (out of millions published) in worldwide readership. This book also includes his most popular columns from Fast Company magazine and several of the short e-books he has written in the last few years. A sample: * Bon Jovi And The Pirates * Christmas Card Spam * Clinging To Your Job Title? * How Much Would You Pay to Be on Oprah"s Show? * The Persistence of Really Bad Ideas * The Seduction of "Good Enough" * What Happens When It’s All on Tape? * Would You Buy Life Insurance at a Rock Concert? Small is the New Big is a huge bowl of inspiration that you can gobble in one sitting or dip into at any time. As Godin writes in his introduction: "I guarantee that you’ll find some ideas that don"t work for you. But I"m certain that you’re smart enough to see the stuff you"ve always wanted to do buried deep inside one of these riffs. And I"m betting that once inspired you"ll actually make something happen."More provocative business thinking from the bestselling author of Purple Cow and All Marketers Are Liars As one of today"s most influential business thinkers Seth Godin helps his army of fans stay focused stay connected and stay dissatisfied with the status quo the ordinary the boring. His books blog posts magazine articles and speeches have inspired countless entrepreneurs marketing people innovators and managers around the world. Now for the first time Godin has collected the most provocative short pieces from his pioneering blog-ranked #70 by Feedster (out of millions published) in worldwide readership. This book also includes his most popular columns from Fast Company magazine and several of the short e-books he has written in the last few years. A sample: * Bon Jovi And The Pirates * Christmas Card Spam * Clinging To Your Job Title? * How Much Would You Pay to Be on Oprah"s Show? * The Persistence of Really Bad Ideas * The Seduction of "Good Enough" * What Happens When It’s All on Tape? * Would You Buy Life Insurance at a Rock Concert? Small is the New Big is a huge bowl of inspiration that you can gobble in one sitting or dip into at any time. As Godin writes in his introduction: "I guarantee that you’ll find some ideas that don"t work for you. But I"m certain that you’re smart enough to see the stuff you"ve always wanted to do buried deep inside one of these riffs. An |
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The Small Business Success Guide $27.95 Whether you’re a budding entrepreneur or you already own a small business, The Small Business Success Guide will help you fast-track your business on the ride from good to great. The Small Business Success Guide is brimming with practical ideas and proven strategies to make your small business a winner. Including inspiration and guidance from some of Australia’s leading small business experts, this handy resource has the answers to turn your dream into a profitable reality. Inside, you’ll discover how to: get your business foundations right manage your people power pump up sales and marketing volumes use the web effectively take the hard work out of accounting nut out the legals and logistics. |
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Small is the New Big: And 183 Other Riffs, Rants and Remarkable Business Ideas $12.89 <p>As one of today’s most influential business thinkers, Seth Godin has now collected the most provocative short pieces from his pioneering blog. This book also includes his most popular columns from <i>Fast Company </i>magazine and several of the short e-books he has written in the last few years. </p><p> </p><p> Includes:Clinging to Your Job Title?The Persistence of Really Bad IdeasThe Seduction of ‘Good Enough’Judging a Book by its CoverDo Less</p><p> </p><p> <i>Small is the New Big</i> is packed with inspiring ideas: as Godin says in his introduction, ‘I’m certain that you’re smart enough to see the stuff you’ve always wanted to do buried deep inside one of these riffs. And I’m betting that once inspired, you’ll actually make something happen.’</p> |
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Need of Small Business Development $108.33 One and all knew what the winwin condition for business. Todays business environment is very competitive, But it is equally correct to say all monopoly business has great market as compare to oligopoly, it is no matter whether that business is big corporation or small enterprises. its should be different with excellent quality and sufficient to support in product promotion process with average marketing. To run business not only finance but also business skill and very most INNOVATIVE IDEAS required to establishing new fresh monopoly business, because using creative ideas business could be start with less finance and effectively where sometime big corporation may be fail after heavy investment and strong advertising because lacking of creative and innovative ideas forbusiness. Hence better decision less finance, create selfemployment, being your own boss and also create job opportunities for others, be a part of nation economical development, instead of dreaming for big business. Because every journey start with single step though you want to gothousand miles long. This book I hope would be helpful during this journey with you Author: Shaikh Anwar, Mohd Sadique Binding Type: Paperback Number of Pages: 92 Publication Date: 2010/10/31 Language: English Dimensions: 6.00 x 9.02 x 0.22 inches |
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Small Business Marketing For Dummies $19.99 Having your own business isn’t the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today’s competitive environment, strategic marketing is essential. Small Business Marketing For Dummies , Second Edition is updated from the original version that won rave reviews and inspired thousands of small businesses on their way to becoming big businesses. Updates include more information on online marketing, a whole new section on getting and keeping customers, new cost-effective, fast-acting ideas for instant impact, and more. The book covers: Marketing basics that prepare you to rev up your business and jumpstart your marketing program Information to help you define your business position and brand Advice on bringing in professionals A quick-reference guide to mass media and a glossary of advertising jargon How-tos for creating print and broadcast ads that work Ideas for getting the word out without advertising, including information on direct mail, brochures, publicity, promotions, and more Ten steps to follow to build your own easy-to-assemble marketing plan With pages of ideas for low-cost, high-impact marketing from author Barbara Findlay Schenck, a marketing consultant with more than 20 years experience with clients ranging from small businesses to Fortune 500 companies, Small Business Marketing For Dummies , Second Edition helps you reach and keep new customers. Whether you’re running a home office, a small firm, a family business, a nonprofit organization, or a retail operation, you’ll discover how to: Custom design your own marketing program Create effective marketing messages Produce marketing communications that work No matter what field you’re in, Small Business Marketing For Dummies , 2nd Edition will help you make your dreams come true. If you buy it, read it, and implement some of the marketing strategies discussed, customers will come. |
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Small Business For Dummies $22.99 The leading resource for starting and running any small business Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies provides authoritative guidance on every aspect of starting and growing your business, from financing and budgeting to marketing, management and beyond. This completely practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating start-up money to hiring the right people, balancing the books, and planning for growth. You’ll get plenty of help in ramping up your management skills, developing a marketing strategy, keeping your customers loyal, and much more. You’ll also find out to use the latest technology to improve your business’s performance at every level. How start-up and established small businesses can use the Small Business Jobs Act to their advantage Enhanced and expanded coverage on using technology in your small business Hiring employees using online resources including LinkedIn, Facebook, and other social media sites New coverage of the recent health care bill, health savings accounts, and their implications for small business Updated coverage of the best places to get small business loans What it takes to achieve and maintain success in an ever-changing economic landscape You have the energy, drive, passion, and smarts to make your small business a huge success. Small Business For Dummies provides the rest. |
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Big Ideas from Small Places $11.99 Big Ideas from Small Places |
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Off-The-Wall Marketing Ideas $10.95 Off-The-Wall Marketing Ideas is a gold mine of valuable, no-cost, and low-cost marketing secrets. In no time at all you will be creating your own make-or-break marketing techniques for business success on a shoestring budget. Here are hundreds of ideas culled from small business owners from all walks of life. You will also find inspiring examples of what now famous big business leaders did, when they were small and unknown-Estee Lauder, The Hair Replacement Specialist, Sy Sperling and the rent- a-car wiz, Warren Avis! |
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1000 Home Based Business Ideas : Innovative Small Business Ideas for the Home Based Entrepreneur $11.46 No Synopsis Available |
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The Complete Idiot’s Guide To Finance For Small Business $16.99 Thinking big in small business. With this essential volume small business financial expert Ken Little guides small business owners through the strategies that can enhance long-term financial success. Features crucial information on working with investors giving banks numbers that are meaningful to them exploring new ideas for financing growth and much more.Thinking big in small business. With this essential volume small business financial expert Ken Little guides small business owners through the strategies that can enhance long-term financial success. Features crucial information on working with investors giving banks numbers that are meaningful to them exploring new ideas for financing growth and much more. |
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Small Business Reply Envelope $70.95 Get paid faster! Include a return envelope with invoice or statements. Fits inside most envelopes without folding. |
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The Small Business Self-Starter Handbook $4.69 After spending several years in Canada and the Caribbean working with small and medium-sized businesses, John Philip Henderson brings a working knowledge that business owners need to be successful after dealing with the hardships in this potentially tough sector of society. Written in an essentially conversational tone to be easily comprehended by those seeking knowledge in starting up a business, Henderson&apos;s business plan will help you with sound and proven topics including: Choosing the right investment goal Deciding your business structure Finding the capital for your business Marketing your product and services Managing your time and your money Henderson shares the advantages and disadvantages of going into business for yourself as well as sharing examples of how to skillfully and profitably implement your ideas. The Small-Business Self-Starter Handbook is a must for aspiring entrepreneurs ready to make the dream of starting their own business a reality. |
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Best Secrets Of Great Small Businesses: Creative Innovative And Cost-Saving Ideas From Great Business Minds $5.59 Do you have a problem you’ve never faced before? Are you looking for an idea that will be your next big breakthrough? You are not alone. Every day thousands of entrepreneurs are creating innovative solutions to business problems. The best of the best are here in one of the most useful business guides to date. The Best Secrets of Great Small Businesses is the ultimate entrepreneurial guidebook. It contains a wealth of phenomenal ideas straight from business’s best minds such as: –The company that schedules meetings at odd times (8:37) to encourage on-time attendance –The owner who discovered a way to get a fee from any customer who poached an employee –An entrepreneur who found a way to skip UPS zones on shipping turning the savings into profits –The manager who issued "Benefits Report Cards" to raise awareness and boost employee morale And more essential advice that will build your business! Over 500 real strategies for managers and entrepreneurs. |
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500 Ideas for Small Spaces – Kimberley Seldon – Paperback $17.1 500 Ideas for Small Spaces |
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100 Smartest Marketing Ideas Ever $50.13 There are some basic life principles that are consistent whether you are a ballet dancer, an ice skater or a stamp collector. We choose different pursuits, both personally and professionally, yet we all end up experiencing lessons, challenges, joys, sorrows, and successes that are very much the same. So it is with marketing your business products or services. There are some wonderfully effective core principles, ideas, and psychological factors that are effective regardless of what type of product or service is being promoted. Most people’s psyche responds to specific stimuli in predictable ways. Knowing what motivates people and how to package that information is the crux of any successful marketing campaign. Using these same principles and ideas, I have repeatedly helped companies achieve growth rates of 40 percent per year. Whether you own a small company, market for a large corporation, oversee the marketing efforts of others, or work designing marketing materials, this book is bound to become your marketing right arm. This book puts a positive spin on all of the current and up-to-date sales techniques. Mitzi’s direct, honest approach, not to mention her enthusiasm for putting integrity back into the business world, all speak for themselves. |
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101 Businesses You Can Start with Less Than One Thousand Dollars: For Students $61.34 According to a study by the U.S. Department of Health and Human Services, people starting their working careers will face the following situation when they retire age at age 65: they will have annual incomes between $4,000.00 and $26,000.00. According to the Social Security Administration, today’s retirees can only count on corporate pensions and Social Security for 61 percent of their income at retirement. The remainder must come from other sources. If the same holds true in the future, todays workers need to accumulate enough in personal savings to make up a 39 percent shortfall in their retirement income. The solution for many after they have played enough golf and caught enough fish will be to start a small part-time business. Detailed in this new book are over 100 business ideas that can be started for very little money and yet may provide retired people with a lot more money than they would earn being paid by the hour. This is a collection of businesses selected especially for retirees who are interested in augmenting their income. These businesses can be started with minimum training and investment and are all capable of producing extra income. |
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101 Great Ideas for Managing People: From America’s Most Innovative Small Companies $231.14 Meet the challenge of personnel management head on! 101 Great Ideas for Managing People is your guide to increasing employee productivity. Includes some of the best management and performance strategies taken from the pages of Inc. magazine. This compact reference book is ideal for business leaders who are looking for new ways to motivate their employees. |
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101 Salon Promotions $73.5 Everything you need to know to promote your salon successfully is contained in this unique, new resource by Robert Oppenheim, founder of the American Beauty Association and industry giant. No matter how large or small, every business needs promotional activity to attract and maintain clients, sell products, and increase revenue. This up-to-date, easy-to-follow book shows you creative ways to do just that-on a shoestring budget. Among the many ideas are simple methods for capitalizing on the weather, taking advantage of holidays, starting a nail club, rewarding clients to guarantee repeat business, and much more. Using Oppenheim’s brainstorming techniques, this book will help any salon owner create and employ an effective promotional plan. |
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101 Small Business Ideas For Under $5,000 $26.95 Cheap and easy ideas for starting a small business 101 Small Business Ideas for Under $5,000 offers practical, real-world advice for turning ideas and skills into a successful small business. The book presents great ideas for simple small businesses that readers can undertake either full-time or in their spare time and covers all the issues readers need to know -startup costs, legal issues, accounting, taxes, and everything else. Once readers decide what business is right for them, the authors provide sensible business plans for making it happen. They show wannabe entrepreneurs how to get started, find funding, and build a sales and marketing program. Legal, zoning, and insurance requirements are provided for each business idea, as well as advice on expanding the business-and the profits. Future business owners who don”t know where to start will find everything they need here. |
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2,002 Ways to Show Your Kids You Love Them $2.62 A heartwarming group of unusual and imaginative suggestions for showing children they are cherished and important, 2,002 Ways to Show Your Kids You Love Them includes literally hundreds of unique and fun ideas to help readers put their feelings into action. This seventh book in the 2,002 series offers a smorgasbord of delightful ways to show your child you care, as well as special sections with wonderful ideas for girls only, boys only, and single parents. Here you”ll find suggestions for small but important acts of love, such as: ] Help your child to be open to new experiences.] Take your child along on your next business trip.] Send a card and sign it Secret Pal. ] Celebrate National Ice Cream Month with your child in July.Plus, scattered throughout the book are proverbs, parenting affirmations, quotations, and other bits of wisdom to help create a safe, happy, and educational environment for your child. |
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201 Great Ideas for Your Small Business $22.95 201 Great Ideas for Your Small Business |
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201 Great Ideas for Your Small Business $20.36 Answering the need presented by a much-changed commercial climate, entrepreneurial journalist Applegate has retooled this business classic. Along with timeless advice, this edition includes ten new ideas for managing, organizing, promoting, and improving a small business in today’s environment. |
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500 Solutions for Working at Home $0.01 The technological advances of the last two decades-from virtual communication to ubiquitous laptop computers-have given way to an unprecedented freedom from the traditional office. Whether you have an office but need to work at home on weekends, are a working parent wanting more time with your children, or have a country-house you’d like to spend more time in, are the owner of a small business seeking to contain your overhead, or one of a growing number of freelance professionals-there are countless reasons why you might want to transform a part of your home into a convenient work space. 500 Solutions for Working at Home provides just that: a wealth of practical ideas on how to create space, silence, order, and efficiency within the existing structure of your home. Whether you have an entire room or a mere closet to dedicate to your workspace, this book illustrates a wide range of solutions by some of the best contemporary architects and interior designers from around the world. |
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500 Solutions for Working at Home $2.48 The technological advances of the last two decades-from virtual communication to ubiquitous laptop computers-have given way to an unprecedented freedom from the traditional office. Whether you have an office but need to work at home on weekends, are a working parent wanting more time with your children, or have a country-house you’d like to spend more time in, are the owner of a small business seeking to contain your overhead, or one of a growing number of freelance professionals-there are countless reasons why you might want to transform a part of your home into a convenient work space. 500 Solutions for Working at Home provides just that: a wealth of practical ideas on how to create space, silence, order, and efficiency within the existing structure of your home. Whether you have an entire room or a mere closet to dedicate to your workspace, this book illustrates a wide range of solutions by some of the best contemporary architects and interior designers from around the world. |
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All You Need Is a Good Idea!: How to Create Marketing Messages That Actually Get Results $24.95 In All You Need Is a Good Idea, Jay Heyman shows you how to create powerful marketing and advertising ideas that will dramatically increase sales for your business. Perfect for entrepreneurs and small business owners?or operators of any size business, for that matter?this valuable marketing resource will help any business stand out in the marketplace, build bigger market share, gain publicity, and scare the pants off the competition. This book is the perfect guide to creating truly powerful marketing messages. |
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Amethyst and Pearl ‘Fantasy’ Necklace (Thailand) $25.99 This handmade creation is offered in partnership with NOVICA, in association with National Geographic. Product features:Story Behind the Art: Nareerat says, I prefer to design and craft jewelry myself, because I want to make something different from what you find in the market. When I understood the basics, I started to design by myself. Eventually, I opened my own, small shop. The greatest challenge in my life is presenting my ideas through my jewelry designs. I begin by sitting among my materials until my inspiration tells me what to create or what material to use. What is Worldstock? The handcrafted touch of artisan skill creates variations in color, size and design. If buying two of the same item, slight differences should be expected. Note: Color discrepancies may occur between this product and your computer screen. All carat weights and measurements are approximate and may vary slightly from the listed dimensions. Treatment code E (amethyst) and N (pearl). See Gemstone Treatments for further information. Please allow 10 business days for the product to leave our warehouse and to receive tracking information. You should expect to receive this item within 15 business days of the order date. |
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Bright Ideas for Money-Making $14.44 This is an OCR edition without illustrations or index. It may have numerous typos or missing text. However, purchasers can download a free scanned copy of the original rare book from GeneralBooksClub.com. You can also preview excerpts from the book there. Purchasers are also entitled to a free trial membership in the General Books Club where they can select from more than a million books without charge. Original Published by: G. W. Jacobs & co. in 1911 in 196 pages; Subjects: Home-based businesses; Self-employed women; Women; Business & Economics / Entrepreneurship; Business & Economics / Small Business; Business & Economics / Home-Based Businesses; Social Science / Feminism & Feminist Theory; Social Science / Women’’s Studies; |
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CPA Trade Secrets and Tax Strategies: Proven Techniques and Plans for Income Tax Savings $21.95 How to become Wealthy without working harder. Learn how to keep more money that you already earn and use those savings to create wealth. The purpose of this book is to provide tax and business strategies for the small to medium sized business. Some the strategies offered are specific in nature, such as home office usage and medical cost deductions. Some strategies are intended to add cash flow to the owner. The major strategy was created to provide tax and cash flow benefits to the owners of the business in order to create wealth. The book contains numerous examples of how to benefit from these strategies. It also contains an extended appendix with detailed information on related business and tax strategies that can be used to add additional Benefits to business owners as well as ideas on how to protect the wealth they are creating. Learn some strategies to improve your cash flow, protect your assets and create a wealthy retirement. |
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Dare to Dive In!: Strategies and Resources for Involving Your Whole Church in Worship [With CDROM] $0.77 Churches cannot continue with business as usual and expect that they will be able to revitalize. Nowhere is this more true, the authors say, than in worship, where too many churches communicate their depression about the fate of their depression about the fate of their congregation more clearly than they do the joy and hope of the gospel. There is a tremendous hunger for worship resources that will help small to mid-sized congregations make worship more engaging, interesting, and inviting to new visitors and younger members. The authors have put together a variety of skits, monologues, liturgies, and other worship resources to help and size congregation open itself up to new forms and ideas in worship. Church leaders can put these to use right away, even if they’ve done very little new in worship before. Each congregation where these resources were tested has experienced increased vitality of worship, increased worship attendance, and increased membership. More importantly, the resources help raise each congregation’s expectations of worship. Members came to worship ready to be engaged, challenged, and renewed. |
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Dim Sum for Managers $4.99 ”Shall we get together for dim sum? Tapas? Sushi? Meze?” Many cultures, it seems, have the same concept: a range of dishes offered in small helpings, each with its individual taste, which taken as a whole make a substantial meal. This book, by a world-renowned business psychologist, offers 80 concise bites of management advice and wisdom. Just like dim sum dishes, each of the 80 chapters are different in content, but ultimately complement each other. Moreover, dim sum is a nourishing meal due to its variety. In the same way, managers need to be exposed to a variety of ideas, techniques and processes in order to handle the ever-changing work environment. Too much of anything is bad for you. Just as dim sum rejoices in variety and balance, this book argues the same must be true for managers in their approach to business. |
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Effective Knowledge Management $65 The efficient and effective creation, transfer, sharing and management of knowledge remain on the critical business agenda. They are key methods of gaining and sustaining competitive advantage for relatively little financial investment. In fact, knowledge management increases in importance as the products and services of more and more companies exist as ideas and innovations. Knowledge management is equally applicable to the intangible and the tangible. The management of knowledge and therefore diversity also grows in significance the quicker and more complex organisations become. These issues are important for businesses both small and large, and this book has been written to address companies of all sizes. With effective knowledge management you can expect a reinvigorated corporate culture, an accessible pool of talent and creativity, a motivated and flexible workforce, loyal customers and more efficient systems and processes. This book will enable you to benchmark best practice, measure and leverage intangible assets, and implement quickly and effectively relevant knowledge management practices. It will be of particular interest for mid- to senior- level execs, owner-managers of SMEs, consultants, trainers and business advisers. |
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Essentials of Entrepreneurship and Small Business Management $175.93 This text provides the knowledge and tools readers need to launch a business so that it has the greatest chance for success. The Foundations of Entrepreneurship; Inside the Entrepreneurial Mind: From Ideas to Reality; Designing a Competitive Business Model and Building a Solid Strategic Plan; Conducting a Feasibility Analysis and Crafting a Winning Business Plan; Forms of Business Ownership; Franchising and the Entrepreneur; Buying an Existing Business; Building a Powerful Marketing Plan; E-Commerce and the Entrepreneur; Pricing Strategies; Creating a Successful Financial Plan; Managing Cash Flow; Sources of Financing: Debt and Equity; Choosing the Right Location and Layout; Global Aspects of Entrepreneurship; Building a New Venture Team and Planning for the Next For any person interested in owning, operating, and managing a small business. This text is also a useful reference for entrepreneurs and managers of small businesses. |
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Find & Keep Customers for Your Small Business $10.83 Find & Keep Customers for Your Small BusinessThis easy to understand guide to creating and keeping cusomers for a small business is another (strikethrough: in the series) (strikethrough: of ) useful book(strikethrough: s) from the award-winning, online CCH Business Owner’s Toolkit(TM) (www.toolkit.cch.com) series.The book provides hundreds of practical tips, examples, and ideas to help the reader: — understand the buyer’s needs and wants– set prices to maximize revenue and profitability– choose distribution methods– create attention-getting advertisements, promotions, and packaging |
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Global Corporate Identity 3 $6.74 Global Corporate Identity 3 is the third edition in a series offering some of the best international corporate identity in current use today. Designing for clients who conduct business on an international level isn”t nearly the rare event it once was. Due in large part to the ease of internet communication, even small firms and freelance designers have this opportunity more than they ever have, so being exposed to ideas, themes, and design executions that cross cultural lines is invaluable. Global Corporate Identity 3 showcases hundreds of superlative examples of design used on a multinational level. Work from 30 different countries and five continents is represented in this book making it a welcome addition to any graphics reference library. |
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Guerrilla Marketing $14.95 Based on hundreds of solid ideas that really work, Levinsons philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, he offers a new arsenal of weaponry for small-business success in the next century. |
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Guerrilla Marketing for Free $14 Levinson, the authority on big-business marketing on a small-business budget, takes this concept one step further by offering scores of marketing ideas that are completely free. He proves that aggressive marketing doesn t have to be expensive if you use creative and unconventional means.- Hold a giveaway contest. You ll attract customers and acquire names for your mailing list.- Give free talks, consultations, and demonstrations. You ll establish yourself as an expert and publicize your business at the same time.- Post on the Internet s free Web sites, bulletin boards, and on-line communities. They offer countless opportunities for spreading your business message.- Bake. Sending cookies or offering free refreshments in your store can set you apart from the competition.Using Levinson s guide, smaller companies can create a name for themselves and still afford to stay in business. |
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How to Open a Financially Successful Bed & Breakfast or Small Hotel $39.95 There are literally hundreds of innovative ways demonstrated to streamline your business. Learn new ways to make the kitchen, bars, dining room and front office run smoother and increase performance. Shut down waste, reduce costs and increase profits. In addition, operators will appreciate this valuable resource and reference in their daily activities and as a source of ready-to-use forms, web sites, operating and cost-cutting ideas and mathematical formulas that can be easily applied to their operations. The companion CD-Rom contains all the forms in the book as well as a sample business plan you can adapt for your own use. While providing detailed instruction and examples, the book covers: – Finding a location that will bring success- Writing a winning business plan (the companion CD-Rom has the actual business plan you can use in MS Word)- How to buy and sell a bed and breakfast- Basic cost-control systems and profitable menu planning- Reservation systems and reservations networks- Sample floor plans, diagrams, equipment layout and planning- Successful kitchen management, food safety and HACCP- Housekeeping- Successful food and beverage management- Legal concerns- Sales and marketing techniques- Room rate formulas, arrival, billing and departures- Setting up computer systems to save time and money- Hiring and keeping a qualified professional staff, plus managing and training employees- New IRS tip-reporting requirements- Generating high-profile public relations and publicity, plus low-cost internal marketing ideas- Low- and no-cost ways to satisfy customers, build sales and bring customers back- Accounting and bookkeeping procedures, auditing, successful budgeting andprofit-planning development- Thousands of great tips and useful guidelines |
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Interfaces: Les Affaires Et La Technologie $118.18 Ah, le Fran ais The Language of Business? Interfaces is a fully integrated, applied language series which targets business and technology at an intermediate level of French proficiency. Using natural dialogues and current information, your students will learn to communicate about the professional, technological, and personal aspects of business. Real-world scenarios introduce the skills needed to manage a variety of everyday situations: Job Hunting, Opening a Bank Account, Looking For Insurance, Calming Down Before an Interview or Business Meeting, and more! Here are just a few of Interfaces features: Dialogue sections demonstrate the practical application of vocabulary in a true-to-life context.Applications and La parole est vous! provide small group activities, role plays, skit ideas, and discussion topics.Pr -activit s draw students into the upcoming subject matter.Encadr s offer special touches and insights, words of wisdom, suggestions or advice, teamwork strategies, and cultural or lexical observations.Les mots pour le dire and lexique sections provide the English equivalent of often-missed French words and expressions plus a more in-depth study of specialized terms.Expression crite sections hand-written by native French speakers, these paragraphs enable students to see how French is used in real-life, and expose them to authentic French script.Eventail de photos sur le m me th me lead-ins give a quick visual preview of each of the six modules in the series.The lecture sections, drawn from a wide variety of recent documentation, include extensive skimming, scanning, cognate and reading strategyactivities. The Guide d etude, used in conjunction with Interfaces develops oral communication skills, refines pronunciation and offers a multitude of grammar structure exercises entirely within the context of business technology of everyday life. Supplements: Home |
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Kick Start Your Success: Four Powerful Steps to Get What You Want Out of Your Life, Career, and Business $24.95 Just the kick-in-the-pants people need to accomplish anything In Kick Start Your Success, author Romanus Wolter introduces readers to a simple, four-step process for achieving important goals in their life and work. The Success Coach Columnist at Entrepreneur magazine, Wolter builds a solid foundation for success with simple steps that lead to real improvement. Wolter catapults people from the feeling I want to do this to the discipline, skill, and mastery it takes to accomplish anything. Those steps are defining your own goals and your own expectation of success; converting your dream into words that bring your purpose into focus; finding your voice through positive speech and powerful achievement; and propelling your goal to reality by inspiring others to share their ideas and opportunities. Kick Start Your Success helps start the conversation of a lifetime, establishing the conviction necessary to succeed. Romanus Wolter (San Francisco, CA) is known as The Kick Start Guy. The author of the bestselling Kick Start Your Dream Business (1-58008-251-3), he is the Success Coach Columnist at Entrepreneur magazine, as well as a popular radio host and public speaker. He was recently the director of the Small Business Development Center in San Francisco. |
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Large Group Interventions $55 As the challenges of global competition, demands for improved quality, and increasingly shorter product life cycles become facts of daily business life, organizations find themselves under intense pressure to become more competitive. Whether they are multinational corporations, small businesses, schools, hospitals, voluntary agencies, governments, or religious institutions, they must learn how to change rapidly in order to survive in a turbulent environment. And as organizations shift from a traditional hierarchical structure to a more flexible and participative networking style, leaders need a decision-making process that will foster the involvement and commitment of all of their people – and align them to common goals. Large group interventions can provide this process, bringing as many as 2,000 employees and customers together in one location for activities as diverse as creating future direction, restructuring the organization, solving problems, and generating new ideas and products. Large Group Interventions is the first book to present and compare different large group intervention methods and describe the situations and conditions under which each might be used. Barbara Benedict Bunker and Billie T. Alban present a comprehensive overview of the twelve methods of large group interventions currently in practice. The authors describe the methods’ origins, explore their differences and similarities, and present vivid examples and case studies that give the reader a firsthand account of each intervention. |
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Lead Generation Handbook: 63 Ways You Might Not Have Thought of to Get More Prospects, More Quickly, at Less Cost $16.95 Whether you are the sole proprietor of a small professional services firm or a business development manager with a corporate giant, the chances are good that lead generation is at the top of your list of marketing priorities. For most businesses, getting new business is challenging and, executed poorly, can consume time and financial resources far more quickly than sales are able to sustain. And it seems to get tougher with every passing year. Competition increases. Choices proliferate. Buyers are savvier, and they have access to more information than ever before. This handbook contains ideas you can explore as you look for ways to improve the lead generation process for your organization. The list is not comprehensive, and not all of the ideas described here are suitable for every type of business. It is merely intended as a guide to help you start thinking about new things to try and what might work in your particular situation. |
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Lenovo ThinkPad Edge 0301JDU 15 Notebook, Intel Core i5-480 (2.6GHz up to 2.93GHz with Turbo Boost), 4GB DDR3 Memory, 320GB (7200rpm) HDD, DVD Super Multi-Drive, Intel HD Graphics, Windows 7 Professional 64-Bit $589 More Business Features for Less Affordable ThinkPad Edge–for entrepreneurs with great ideas and small IT budgets. Advanced technology and built-in conveniences to boost productivity and streamline your workday. Small business simplified Innovative solutions and productivity-enhancing technology in a versatile, reliable, easy-to-use laptop. So you can focus on business instead of your PC. |
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Lenovo ThinkPad Edge 13 019626F 13.3 LED Notebook – Core 2 Duo SU7300 1.3GHz 1366 x 768 WXGA Display – 4 GB RAM – 320 GB HDD – Intel GMA 4500MHD – Bluetooth – Windows 7 Professional – 8 Hour Battery – HDMI $522.99 Affordable ThinkPad Edge-for entrepreneurs with great ideas and small IT budgets. Advanced technology and built-in conveniences to boost productivity and streamline your workday. Innovative solutions and productivity-enhancing technology in a versatile, reliable, easy-to-use laptop. So you can focus on business instead of your PC. |
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Lenovo ThinkPad Edge 15 0301ECU 15.6 LED Notebook – Core i3 i3-370M 2.4GHz – Matte Black – 1366 x 768 WXGA Display – 4 GB RAM – 250 GB HDD – DVD-Writer – Intel Graphics Media Accelerator HD – Webcam – Windows 7 Home Premium – 2.90 Hour Battery – HDMI $699 More business features for less. Affordable ThinkPad Edge-for entrepreneurs with great ideas and small IT budgets. Advanced technology and built-in conveniences to boost productivity and streamline your workday. |
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Letterhead & Logo Design 8 $1.33 The latest edition in the best-selling annual Letterhead and Logo Design series, now in paperback, features the most innovative and exciting work from well-known design leaders, new design firms, and cutting-edge artists. From logos to business cards to labels and envelopes, the creative techniques and full-color images portrayed in this book will inspire new design solutions for age-old challenges that beg for a fresh approach. Projects are culled from international corporate giants; nonprofit organizations; and small, private institutions, all with a variety of budgets. Designers wrestling with their letterhead and logo projects because they are restricted by the colors they can use, the amount they can spend, the needs of the client, and the tight deadlines will find inspiration in this book. Both design firms and their clients will find this an invaluable resource for inspiration and ideas that grab the viewerAEs attention and create a lasting impression. |
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Mama Learned Us to Work $27.95 Farm women of the twentieth-century South have been portrayed as oppressed, worn out, and isolated. Lu Ann Jones tells quite a different story in Mama Learned Us to Work. Building upon evocative oral histories, she encourages us to understand these women as consumers, producers, and agents of economic and cultural change. As consumers, farm women bargained with peddlers at their backdoors. A key business for many farm women was the butter and egg trade –small-scale dairying and raising chickens. Their earnings provided a crucial margin of economic safety for many families during the 1920s and 1930s and offered women some independence from their men folks. These innovative women showed that poultry production paid off and laid the foundation for the agribusiness poultry industry that emerged after World War II. Jones also examines the relationships between farm women and home demonstration agents and the effect of government-sponsored rural reform. She discusses the professional culture that developed among white agents as they reconciled new and old ideas about women’s roles and shows that black agents, despite prejudice, linked their clients to valuable government resources and gave new meanings to traditions of self-help, mutual aid, and racial uplift. |
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Marketing Basics for Designers: A Sourcebook of Strategies and Ideas $80 Business essentials and marketing strategies to help your firm survive and thrive . . . As a design professional running your own small firm, you expect to wear many hats designer, office manager, project manager all in a day’s work. But strategic marketer? No one prepared you for that! Marketing Basics for Designers is a long overdue resource for designers who need to become expert marketers fast. It provides solid practical advice on how to market your services, build your client base, and keep your customers coming back for more. You’ll learn how to establish your design niche and develop your own marketing plan to reach potential clients. You’ll find techniques for networking and using your contacts with other professionals. And you’ll find inside tips from 30 leading designers who have had to develop their own marketing methods to survive. Positively packed with all the details you need, Marketing Basics for Designers helps you ensure your firm’s future success and shows you how to: Increase your firm’s visibility within your community Use past successes to generate future business Perform beyond your clients’ expectations Utilize a show home to market your talents Establish competitive and appropriate prices Work successfully with other professionals And much more If you are recently out on your own, planning to start your own practice, or already managing your own small firm, this is one of the most important books you will ever add to your professional library. Marketing Basics for Designers What makes running a small design practice so much more challenging than working for one of the big firms? You have to attract your own clients and keep them, you’re working with limited resources and personnel, and once you finally pull yourself away from your drawing board to concentrate on marketing your services, where do you begin? You can’t just sit there wondering why you didn’t learn more about marketing in design school. Here’s a |
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Misunderstood Economy: What Counts and How to Count It $110.14 Everybody talks about the economy; everybody has complaints or recommendations. Few know what they’re talking about. So asserts Robert Eisner – one of our nation’s most distinguished economists – in this authoritative analysis of the real and imagined ills of the U.S. economy. In clear, accessible language, The Misunderstood Economy confronts an array of myths surrounding economic issues. Eisner begins by challenging many of the standards traditionally used to measure economic well-being. He argues that economic prosperity should not be evaluated by miscounted federal deficits and debt, nor by the level of prices. What counts is the production of goods and services to enjoy now and add to our enjoyment in the future – and the jobs necessary for that production. Eisner posits that the federal government’s accounting systems are fundamentally flawed because – violating accepted practice in the private sector and in governments around the world – U.S. federal accounts make no distinction between current outlays and investment. We also fail to relate the growing federal debt either to government or national assets, or to our growing national income. The result is a failure to understand the real impact of deficits on our current and future economic welfare. Deficits can be too small, Eisner argues, as well as too large, and one can’t tell which until they are measured right. Deficits can be too small in a sluggish economy with high unemployment, when the nation lacks essential purchasing power for the products of American business. Deficit reduction then destroys jobs and discourages investment; it offers current pain for no future gain. From this perspective, Eisner addresses commonmisconceptions on the role of taxes (he wouldn’t raise them to reduce the deficit), social security, inflation, trade, and foreign investment. He sharply challenges the ideas of many economists, bankers, and politicians that a significant level of unemployment is natural and necessary. He |
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Monkey Adult Costume $56.96 You re sure to get into your fair share of monkey business in the Monkey Costume for Adults. Both men and women can enjoy this whimsical costume that includes a micro fiber jumpsuit with an attached tail, a matching head piece, and shoe covers. The monkey costume is available in sizes ranging from extra-small to extra-large so it will fit most adults comfortably. This outfit is the ultimate in fun and hilarious Halloween costumes and you won t find this costume at a better price anywhere on the internet or in any store front or mall. Add to the rollicking fun of the monkey outfit with a Jumbo Banana. Be sure to check out all of the great costume ideas for men, women, and children of all ages that are available here as well as the vast array of accessories that can make your costume and your party the very best ever. |
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Monkey Adult Costume $56.96 You re sure to get into your fair share of monkey business in the Monkey Costume for Adults. Both men and women can enjoy this whimsical costume that includes a micro fiber jumpsuit with an attached tail, a matching head piece, and shoe covers. The monkey costume is available in sizes ranging from extra-small to extra-large so it will fit most adults comfortably. This outfit is the ultimate in fun and hilarious Halloween costumes and you won t find this costume at a better price anywhere on the internet or in any store front or mall. Add to the rollicking fun of the monkey outfit with a Jumbo Banana. Be sure to check out all of the great costume ideas for men, women, and children of all ages that are available here as well as the vast array of accessories that can make your costume and your party the very best ever. |
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Must-Win Battles: How to Win Them, Again and Again $22.23 RAnyone who has built a business knows that inspiring minds as well as inspiring ideas are what matters. Behind every success are people that are working as a team. Must-Win Battles offers practical insights for every business, no matter how big or small, into how to harness aspirations and energy to win the battles that really matter.S–James Sanson, CEO, Computers Unlimited. |
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No-Nonsense Marketing: 101 Practical Ways to Win and Keep Customers $34.95 Vic Prushan does not just talk about how to give the customer more than is expected, he delivers. No-Nonsense Marketing is incisive and thought-provoking, yet hard-hitting and practical. I recommend this book highly to managers of all businesses, large and small. Jack D. Lantz, President and CEO, Unitek Miyachi Corporation Whether you have an MBA or learned about marketing from the school of hard knocks, Prushan’s No-Nonsense Marketing will remind you of things you should not have forgotten and shows you things you wished you’d known. Stewart A. Washburn, CMC, Consultant to Sales and Marketing Management Prushan’s book follows his own sound advice to always give customers more than they expect! Readers will find this a trove of insights and inspiration for every aspect of business management. I recommend it highly. Alexander Hiam, author of The Portable MBA in Marketing and The Vest-Pocket CEO and Professor in the Marketing Department at the University of Massachusetts, Amherst This book is required reading for anyone who thinks they are a ‘Street Fighter’ in marketing. It’s filled with great ideas that can help you build a stronger and more profitable customer base. Victor Prushan truly knows his stuff and freely shares it in this book. Jeff Slutsky, author of Street Smart Marketing and The Toastmasters’ Guide to Successful Speaking Finally, a book of marketing principles that both reviews fundamentals long since forgotten and provides iconoclastic new concepts on gaining, keeping, and delighting your customers, all written with Vic Prushan’s dry but sparkling humor! This will be required reading for every person in my companywho interfaces with a customer! Jeff Z. Amacker, President, Teledyne Controls |
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Retail Ideas: 101: Firing Up Your Profitability $49.11 Retail Ideas 101 is a marvelous resource for anyone who is thinking of going into business, is about to open a retail establishment or who has been in the retail business for a number of years. The author invites the reader to hi-lite, underline or dog-ear the pages for a ready reference to utilize those ideas to jump start any number of promotions, sales or events. The book will demonstrate how to attract new customers, how to utilize your store’s windows, departments, lighting, music and even how to stimulate excitement with your own sales people. It will further illustrate the Do’s and Don’ts of advertising and will direct you to publications and tools to aid in your profitability pursuit. Retail Ideas 101 is a fast read and may very well change the course of your thoughts and actions regarding your own store traffic, sales and profits. If merely one idea is successfully used-the small cost of this book will be well worth the investment. |
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Russian for Business Studies $57.27 This text is intended to help students of Russian and graduates considering employment to familiarise themselves with the Russian business environment, its concepts and practices. It assumes at least an A-level knowledge of Russian, but is self-explanatory after that. It will also introduce students to the vocabulary and register of language associated with this field. No prior knowledge of business practice or economic concepts is required: explanations, and in many cases, translations are provided. The return to a market system after a long period of centralised planning of the economy in Russia has revived some of the terminology and ideas current before 1917, but many Western attitudes, concepts and institutions, and much of the vocabulary, have been adopted in the last few years. The aim is to clarify what has emerged in the Russian business environment, and to activate the language associated with this process. It is not a phrase book or business letter-writing handbook. Its scope is the major developments that have underlain the post-perestroika economy, such as privatization, advertising, business organisation, small businesses, the labour market, banking and inflation. Each is covered in a ‘Unit’ including clear explanations, glossaries, activities and texts taken from Russian business periodicals. |
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Samson Audio XP40iW Portable Wireless PA System with iPod Dock – Channel 6 $299 Samson makes public address simple with an all-in-one portable sound system that offers everything you need to deliver a professional and memorable presentation: The Expedition 40iw. To ensure pristine, full-range sound, the Expedition 40iw (XP40iw) employs a 6-inch woofer and a 1-inch high frequency driver. The unit features a 40 watt Class D amplifier that is perfectly matched to the driver for high efficiency and low current draw. It provides a built-in VHF wireless microphone system that’s ideal for any number of vocal applications. An internal iPod dock with level control also gives you the option of incorporating songs or other MP3s into your performance. Plus, with bass and treble control you can tweak your sound to appropriately match your specific setting and audience. A rechargeable battery provides the XP40iw with absolute mobility. In addition, a 1/4-inch link in/out jack allows for linking two systems together to create a stereo setup. Lastly, as this stand-mountable PA is also extremely lightweight, it enhances the portability of the system. The XP40iw even has a convenient integral top handle for easier transport. High-quality components, professional features and convenient portability make Samson’s XP40iw a consummate single system solution to a wide range of public address applications, including tour groups, classrooms, conference/meeting rooms, health clubs, outdoor events and even small auditoriums. In the Boardroom With the XP40iw, your voice will command the boardroom podium with as much authority as the main stage. The XP40iw provides the perfect solution for a business professional leading any sort of presentation. No matter the application, from PowerPoint presentations to company meetings and corporate events, you can convey your ideas in a clear, concise manner and perform your job better. You can even use the XP40iw’s integrated iPod dock to playback audio clips in promoting a more interactive listening experience for any audience. I |
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Silver Garnet/ Amethyst ‘Bright Bouquet’ Earrings (Thailand) $18.49 This handmade creation is offered in partnership with NOVICA, in association with National Geographic. Knotted by hand on silken strands, these colorful gemstones form beautiful earrings. This jewelry is crafted of sterling silver. Product Features:Story Behind the Art: ‘I am Nareerat. I wanted to make something different from what you find in the market. I started from the beginning. When I knew the basics and the process, I started to design by myself. Finally, in September of 2005, I opened my own small shop. The greatest challenge in my life is making jewelry and presenting my ideas through my designs. To create my jewelry, I like to sit in the middle of the materials. My inspiration tells me what kind of design to create or what kind of material to use. Nature is a reference for my designs.’ What is Worldstock? The handcrafted nature of this product will produce minor differences in design and sizing. Subtle variations will occur from piece to piece, adding to its unique qualities. Measurements may vary slightly. All weights and measurements are approximate and may vary slightly from the listed information. Treatment code N and E. See Gemstone Treatments for further information. Please allow 10 business days for the product to leave our warehouse and to receive tracking information. You should expect to receive this item within 15 business days. |
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Small Business Kit for Dummies $29.99 A Wall Street Journal business bestseller! A thorough and detailed help guide. Fort Worth Star-Telegram Do you want to start your own business? Do you know how to deal with all the legal and business issues and the endless paperwork? Don t worry! This friendly and up-to-date guide walks you through every step of the process, covers recent tax law changes, helps you raise capital and even includes a CD-ROM packed with actual forms, agreements, and policies you ll need! All this on the bonus CD-ROM Over 250 forms, agreements, and checklists useful to entrepreneurs and small businesses Sample letters of intent, confidentiality agreements, and employment forms Consulting and independent contractor agreements and Web-related contracts Discover how to: Form corporations and partnerships Fund your business with venture capital Protect your ideas and inventions Negotiate cost-effective leases Expand your business on the Web |
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Small Business and the Public Library $56.77 Whether patrons need resources to start their own business, search for a new job, or locate demographic statistics to help them market their existing product, this resource will help you answer questions and meet their needs, with* Innovative programming ideas* Easy-to-translate suggestions for day-to-day operations* Suggestions for helping clients become business literate on the web, on paper, and out in the world of work |
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Smart Marketing $1.33 Business owners are tired of those mundane, run-of-the-mill marketing books that tall a great talk but aren’t packed with real ideas that will increase their profits. Here’s a book that will put the zing into their businesses and teach them to outsmart and outmarket their competition. Smart Marketing: 52 Brilliant Tips & Techniques to Boost Your Profits and Expand Your Business is a fast-paced look at sales and marketing that will teach both novice and seasoned marketers, salespeople and business owners 52 tricks — one a week for an entire year! — to creatively and successfully run their businesses. Each chapter of Smart Marketing focuses on an innovative, cost-effective idea that will solve problems, get customer commitment and lead to an increase in sales. Readers will learn the benefits of: — Getting testimonial letters from clients– Selling with seminars– Holding contests– Using postcards to get new customers– Maximizing coverage on radio, cable TV, and the yellow pages– And 47 other great, profit-producing ideasBrief, easy-to-implement action plans are included at the end of every chapter to help the reader turn a great idea into a profitable reality. Smart Marketing provides a no-nonsense approach to sales and marketing that is sure to inspire and challenge any small business owner or manager. |
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Smart Women and Small Business: How to Make the Leap from Corporate Careers to the Right Small Enterprise $22.95 Praise for Smart Women and Small Business Smart Women and Small Business is filled with new thinking, ideas, and inspiration for any woman who dreams about becoming a small business owner. A must-read for women looking for life options that include economic success while balancing family obligations. This thought-provoking book provides a wealth of information to kick start any entrepreneur into owning a small business without having to start from scratch. Betsy Myers, former director, Office of Women’s Business Ownership, U.S. Small Business Administration and Executive Director, Center for Public Leadership, John F. Kennedy School of Government, Harvard University This is a remarkably useful book. The advice and information offered in Smart Women and Small Business shows women the avenues and venues where their entrepreneurial aspirations can flourish. Wilmerding is particularly adept at blending action plans with stories and resources, giving the reader a clear picture of the journey ahead as the owner and proprietor of a successful small business. Sylvia Ann Hewlett, economist, author, and President, Center for Work-Life Policy Smart Women and Small Business is a wonderful guidepost for any woman seeking an entrepreneurial career. The book’s no-nonsense approach, from a female perspective, provides practical wisdom to successfully navigate the adventures and pitfalls of building your own business. Mellody Hobson, President, Ariel Capital Management, LLC and regular financial contributor for Good Morning America Wilmerding has filled a major void in the literature of entrepreneurship by demonstrating the significant opportunitiesoffered by acquiring an existing business instead of starting from scratch. Smart Women and Small Business is chock-full of essential resources and sound guidance for smart choices, and leavened with personal stories. It’s both inspirational and practical. I recommend it highly.  |
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Sumantra Ghoshal On Management $39.99 Sumantra Ghoshal on Management represents Ghoshal’s twenty-year intellectual odyssey to challenge the underpinnings of management thought; to expose, rework and replace the foundation stones of management thinking. Exploring his key ideas, and reflecting his genius for collaboration along the way, this book shows how he had become a force for good in the world of management. This book celebrates a great mind, a great spirit, and a dear friend. Henry Mintzberg Sumantra Ghoshal was one of a small handful of management thinkers who could speak with equal authority to the world of business and the world of academia. His ideas were challenging, insightful and often heretical, and his impact on the field of management was profound. This book captures the essence of Sumantra’s work as well as his more recent ideas about the deep challenges facing management theory. Laura Tyson, Dean, LondonBusinessSchool Sumantra Ghoshal was one of the past quarter century’s most original and creative researchers in the field of management practice. This collection is a valuable resource that presents a challenging, yet cohesive, set of ideas that are testament to his importance as a provocatively original thinker in a world too often characterized by conventional wisdom and conformity. Christopher A. Bartlett, Thomas D. Casserly, Jr. Professor of Business Administration Emeritus, HarvardBusinessSchool Sumantra Ghoshal changed the way we understand organizations and the people who populate them. In March 2004 he passed away in the midst of creating a sustained argument about the role of purpose in organizations and the nature of human goodness. Thisimportant book captures the highlights of a lifetime of work and creates a foundation from which scholars and practicing managers can craft their own purpose. Professor Lynda Gratton, LondonBusinessSchool Few who came into contact with the ideas of the late Sumantra Ghoshal were unmoved by the |
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The Complete Guide to Working for Yourself $27.57 Entering the small business field as an independent contractor, freelancer, sole proprietor, or consultant is not a single decision but a series of steps, each one bringing you closer to the day your enterprise is up and running. This new book includes the most current tax rates and changes in IRS regulations. You will learn all about business operations: selecting a business structure, licensing and permits, employer identification number, business taxes, recordkeeping, self-employment taxes, paying estimated taxes, dealing with independent contractors and 1099-miscellaneous forms, insurance, rights and intellectual property law, accounting, business plan, choosing a name, financing, and much more. New entrepreneurs will appreciate the ready-to-use forms, Web sites, cost cutting ideas, and mathematical formulas to apply to their operations. The companion CD-ROM contains all the forms in the book as well as an editable sample business plan. |
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The Ice Cream Maker $17.95 Innovation, claims quality consultant Subir Chowdhury, is part of America’s DNA. No other country in the world matches America’s creative drive and its ability to turn innovative ideas into revolutionary products-from antilock brakes and steel-belted radial tires to sophisticated software and microprocessors. But as fast as we introduce new products, we lose the markets we establish to countries that know how to manufacture higher quality versions for less money. As Japanese and European firms win market share by concentrating on quality, America is continually forced to rely on innovation to stay ahead. In THE ICE CREAM MAKER, Chowdhury uses a simple story to illustrate how businesses can instill quality into our culture and into every product we design, build, and market. The protagonist of the story is Steve Combs, the manager of a regional ice cream company, who is determined to sell its ice cream to a flourishing national grocery chain, Natural Foods. In conversations with the Natural Foods manager, Steve learns how the extraordinarily successful retailer achieves its renowned high standard of excellence, both in the services it provides its customers and in the foods it manufactures and sells. Quality, he discovers, must be the mission of every employee; by learning to listen, enhance, and optimize, he can encourage and sustain the highest levels of quality in everything the company does. Like Fish! and Who Moved My Cheese? THE ICE CREAM MAKER offers an essential and universal lesson about one of industry’s foremost challenges in a thoroughly engaging style. For managers and executives, small business owners and entrepreneurs, THE ICE CREAM MAKER is a compelling, eye-opening guide to the most effective ways to achieve excellence and become industry leaders on the global stage. |
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The Retirement Catch-Up Guide: 54 Real-Life Lessons to Boost Your Retirement Resources Now! $3.25 For the millions of Americans who have put off planning and saving for retirement, Hoffman relates 54 real-life success stories to give readers ideas about what they can do to catch up right now, no matter what their financial resources. The book emphasizes a readable format without abstract charts and financial formulas. From the Publisher Easy-to-read, easy-to-follow successful strategies that baby boomers and seniors have taken to get their retirement saving and planning up to speed, so that you too can catch-up before it’s too late — from the author of Bankroll Your Future. 76% of pre-retirees do not feel very confident about having enough money for retirement 46% of Americans — including those aged 51 to 61 — have saved less than $10,000 for retirement A worker who earns $35,000 a year for 35 years will be able to replace only 65% of his income with pension and Social Security benefits. For the millions of Americans who have put off planning and saving for retirement, financial writer Ellen Hoffman relates 54 real-life success stories so that readers can get some ideas about what they can do to catch up right now, without a calculator, no matter what their financial resources. Designed in a very readable, very accessible format without resorting to abstract charts and financial formulas, The Retirement Catch-Up Guide reveals how finding a lost pension, creating a retirement vision, setting up a reverse mortgage or a small business, and dozens of other strategies can help late starters build their retirement assets. |
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The Small Business Self-starter Handbook $36.95 After spending several years in Canada and the Caribbean working with small and medium-sized businesses, John Philip Henderson brings a working knowledge that business owners need to be successful after dealing with the hardships in this potentially tough sector of society. Written in an essentially conversational tone to be easily comprehended by those seeking knowledge in starting up a business, Henderson’’s business plan will help you with sound and proven topics including: Choosing the right investment goal Deciding your business structure Finding the capital for your business Marketing your product and services Managing your time and your money Henderson shares the advantages and disadvantages of going into business for yourself as well as sharing examples of how to skillfully and profitably implement your ideas. The Small-Business Self-Starter Handbook is a must for aspiring entrepreneurs ready to make the dream of starting their own business a reality. |
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The Tipping Point $140.31 A New Yorker writer advances the concept of focused marketing by introducing the tipping point theory. The strategy capitalizes on the phenomenon of a small group of consumers tipping the scales by buying a product considered cool, thereby triggering national buying trends. From the Publisher The Tipping Point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a sick individual in a crowded store can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend or the popularity of a new restaurant to take off overnight — or crime or drug use to taper off. Gladwell has explored this theory to great acclaim in several articles in The New Yorker. Here, he shows how very minor adjustments in products and ideas can make them more likely to become hugely popular. He reveals how easy it is to cause group behavior to tip in a desirable direction by making small changes in our immediate environment. What makes The Tipping Point exceptional: It contains a profoundly hopeful idea that people will embrace for its sense and simplicity: one imaginative person, applying a well-placed lever, can move the world. Examples are recognizable: in the New York subways, removing graffiti caused a dramatic reduction in crime; a specific hip group of teenagers wore Hush Puppies and suddenly sparked a national craze. This is a book that should be read by everyone in business, politics, marketing, advertising, and anyone interested in trends, fashion, fads, policy making, and human behavior. In other words, all of us. |
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The Tipping Point $15.99 This celebrated bestseller, now in paperback, is a book that is changing the way Americans think about selling products and disseminating ideas. The new Afterword by the author describes how readers can constructively apply the tipping point principle in their own lives and work. The Tipping Point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a sick individual in a crowded store can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend or the popularity of a new restaurant to take off overnight — or crime or drug use to taper off. Gladwell has explored this theory to great acclaim in several articles in The New Yorker. Here, he shows how very minor adjustments in products and ideas can make them more likely to become hugely popular. He reveals how easy it is to cause group behavior to tip in a desirable direction by making small changes in our immediate environment. What makes The Tipping Point exceptional: It contains a profoundly hopeful idea that people will embrace for its sense and simplicity: one imaginative person, applying a well-placed lever, can move the world. Examples are recognizable: in the New York subways, removing graffiti caused a dramatic reduction in crime; a specific hip group of teenagers wore Hush Puppies and suddenly sparked a national craze. This is a book that should be read by everyone in business, politics, marketing, advertising, and anyone interested in trends, fashion, fads, policy making, and human behavior. In other words, all of us. From the Publisher: Why did crime in New York drop so suddenly in the mid-90s? How does an unknown novelist end up a bestselling author? Why is teenage smoking out of control, when everyone knows smoking kills? What makes TV shows like Sesame Street so good at teaching kids how to read? Why did Paul Re |
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The Tipping Point $27.99 The Tipping Point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a sick individual in a crowded store can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend or the popularity of a new restaurant to take off overnight — or crime or drug use to taper off. Gladwell has explored this theory to great acclaim in several articles in The New Yorker. Here, he shows how very minor adjustments in products and ideas can make them more likely to become hugely popular. He reveals how easy it is to cause group behavior to tip in a desirable direction by making small changes in our immediate environment. What makes The Tipping Point exceptional: It contains a profoundly hopeful idea that people will embrace for its sense and simplicity: one imaginative person, applying a well-placed lever, can move the world. Examples are recognizable: in the New York subways, removing graffiti caused a dramatic reduction in crime; a specific hip group of teenagers wore Hush Puppies and suddenly sparked a national craze. This is a book that should be read by everyone in business, politics, marketing, advertising, and anyone interested in trends, fashion, fads, policy making, and human behavior. In other words, all of us. From the Publisher: Why did crime in New York drop so suddenly in the mid-90s? How does an unknown novelist end up a bestselling author? Why is teenage smoking out of control, when everyone knows smoking kills? What makes TV shows like Sesame Street so good at teaching kids how to read? Why did Paul Revere succeed with his famous warning? In this brilliant and groundbreaking book, New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread li |
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The Ultimate Guide to Electronic Marketing for Small Business: Low-Cost/High Return Tools and Techniques That Really Work $19.95 Effective, affordable, low-risk online marketing techniques for small business ownersMost small businesses are not taking advantage of the powerful and inexpensive Internet-based marketing tools and techniques that are available to them. These tools and techniques can mean the difference between a viable business and closing up shop. But most of what small business owners hear or read about the Internet applies to large businesses with greater resources than their own, or comes from unreliable or shady sources. The Ultimate Guide to Electronic Marketing for Small Business gives the small business owner or aspiring entrepreneur the real-world tools and tactics to market their small business around the world with little investment and even less risk. Full of practical ideas on reaching new customers and increasing sales, this book will make a real difference in the success rate of small businesses and start-ups everywhere. |
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The Venture Adventure: Strategies for Thriving in the Jungle of Entrepreneurship $3.99 From the author of Better Than a Lemonade Stand: Small Business Ideas for Kids comes a guide that shows readers how to turn vision into venture capital by creating a business. Includes the author’s 33 Hottest Business Opportunities of Today . |
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Trump University Commercial Real Estate 101 $27.95 Commercial Real Estate Investing 1O1 Trump University books are practical, straightforward primers on the basics of doing business the Trump way–successfully. Each book is written by a leading expert in the field and includes an inspiring Foreword by Trump himself. Key ideas throughout are illustrated by real-life examples from Trump and other senior executives in the Trump organization. Perfect for anyone who wants to get ahead in business, with or without the MBA, these streetwise books provide real-world business advice based on the one thing readers can’t get in any business school–experience. In Trump University Commercial Real Estate Investing 101, you’ll discover how to: * Get started as a small investor * Understand and read market cycles * Attract deals and keep them coming * Use three different techniques for property valuation * Lock in your profit in the early stages of a deal * Perform due diligence and uncover the truth behind every deal * Take only smart risks and recognize bad deals before it’s too late * Tap into financing sources and structure your deals * Develop a team that will keep your business going when it gets too big to handle alone * Do simple, smart things to maximize profits when you sell |
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Understanding Management $357.32 Equip yourself for management success with this market-leading, concise survey of modern management practice. UNDERSTANDING MANAGEMENT, 7E by acclaimed authors Richard Daft and Dorothy Marcic seamlessly integrates classic management principles with the latest management ideas to highlight today’’s best practices. You take a close look at how change demands innovation and how innovation requires forward-thinking, flexible leaders and organizations. This edition covers management and entrepreneurial issues within small to mid-size, local companies — the types of businesses where you most likely begin your career. Engaging examples and numerous skill-building and application exercises prepare you with the management skills to seize business opportunities and lead change. |
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Web Business Bootcamp: Hands-On Internet Lessons for Managers, Entrepreneurs and Professionals $1.01 A crash course in getting significant business results from a Web site-at low cost Web Business Bootcamp focuses on activities that anyone can do to improve their online business, even with little cash and without technical sophistication. Richard Seltzer outlines the tasks that entrepreneurs and e-commerce managers typically delegate to experts without knowing enough to properly set goals, coordinate activities, or monitor progress-and then provides low-tech, low-cost techniques for making informed decisions and getting the hands-on experience needed to do smart business on the Internet. Businesses both large and small can apply his innovative ideas such as flypaper and content-based Internet marketing -effective strategies he has learned and used with his own Web site-to attract targeted traffic to their Web sites. |
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Wood ‘Indivisible Love’ Statuette (Indonesia) $25.49 This handmade creation is offered in partnership with NOVICA, in association with National Geographic. This decorative accessory mirrors the indivisible love between two people. The carved sculpture is crafted of suar wood. Product Features: Story Behind the Art: ‘I started to learn to sculpt at the age of eight when I was still in primary school, learning from my father how to carve traditional statues from wood. Balinese woodcarving touches me very deeply. I have learned a variety of arts in Bali, such as gamelan dance, but carving a piece of wood gives me an incomparable sensation. At first, I sold my statues to the sellers in the art market and at small shops. After I finished school, I studied with Wayan Purna so as to have a stronger foundation to build upon, because even at a young age I knew that what I wanted was to be able to create the ideas I had in my head.’ What is Worldstock? The handcrafted touch of artisan skill creates variations in color, size and design. If buying two of the same item, slight differences should be expected. Note: Color discrepancies may occur between this product and your computer screen. Imported Ships Carbon Neutral* Please allow 10 business days for the product to leave our warehouse and to receive tracking information. You should expect to receive this item within 15 business days of the order date. |
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Working Solo: The Real Guide to Freedom & Financial Success with Your Own Business $23.5 One of the best resources for startup businesses. –Inc. Magazine. Few people are as qualified to put together a road map for on-your-own success as acclaimed author Terri Lonier. A marketing consultant who works exclusively with small and startup companies, she has also been conducting workshops for entrepreneurs since 1981. In this easy-to-follow guide, Lonier draws on her many years of experience to advise readers on such essentials as choosing the right business, selecting the form of business, getting money without a bank loan, locating resources, cost effective marketing, and more. The new edition includes details on the new legal option, the Limited Liability Corporation (LLC) which is revolutionizing how entrepreneurial enterprises function. Features over 1,000 solo business ideas.* Provides new information on Internet resources, and email and marketing on the Internet.* Covers the latest technology and digital solutions for solo entrepreneurs. |
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You, Too, Can Make Money Selling Good Junk $34.83 You, Too, Can Make Money Selling Good Junk is about buying and selling ordinary, everyday items you can easily find at local estate auctions, garage sales and flea markets. This is NOT another book about selling fine antiques! Good Junk has been my ticket to success and financial independence, according to author Linda M. LaRock. She has turned her hobby of exploring flea markets and estate auctions into a successful small business. Linda defines the Good Junk business as the selling of memories and the rescuing of reusable, ordinary everyday household goods. Her system is a simple one. She buys items as inexpensively as possible and resells them for a profit. She regularly doubles and triples her money. She has sold many of her ordinary pieces for hundreds of dollars. According to Ms. LaRock It’s about knowing what to buy and where to find it. You also need to know how to market it. In her book You, Too, Can Make Money Selling Good Junk, Linda provides you with her easy to read, uncomplicated formula. Not only will you find tips on buying and selling but Linda also teaches you how to organize your business, both online and in your home.After years of experience buying and selling Good Junk, it is now the time for her to share her ideas and formula for success with others. This book answers the question she is asked so often, How did you learn to do that? |
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Ziploc Sandwich Bags, 50 bags $2.85 6-1/2 in x 5-7/8 in. Fresh food Fresh idea. Ziploc means fresh food for your family. Whether its a big double-decker or a small kids sandwich, Americas No. 1 branded bag is the perfect fit for sealing in freshness with the freshness seal you can feel. And now, Ziploc also means convenient fresh ideas for sandwiches when your familys on the go. Keep your sandwich fresh by squeezing out as much air as possible before you seal the bag. Use sandwich bags to decorate cakes. Fill the bag with icing, then cut off the tip of the bag to just the right size opening. Fill sandwich bags with single servings of bulk snacks for family trips or business travel. |

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